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Strategy
The learning experience

Information
A strategy is a framework for making decisions about how an organization will run. In effect, a strategy tells others how your organisation will create value for your customers – it doesn’t focus on implementation (that’s planning!) but it clearly establishes who you are, what you do, and what you stand for.
The decisions made throughout the organisation, at every level, ideally link into the strategy to help ensure that everybody is heading in the same direction. Regional, divisional, departmental, and even team strategies may also exist – what’s key is that every level of strategy is aligned with the primary, corporate one, and that every employee knows how to link their day-to-day activities to the relevant strategy (or strategies).
This practical and interactive session will help you understand the concept of strategy and provide you with tools to start exploring (and potentially evolving) the strategy for your own area of responsibility.
- Identify the key steps in developing a strategy
- Apply strategic analysis tools to your own area of responsibility
- Translate your company’s strategic objectives into concreate goals and tasks that are relevant to your day-to-day work
- Recognize key elements of strategy and know how to utilize them for targeted results
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Clarifying what is meant by strategy
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Benefits of having a clear strategy
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Seven challenges in developing a strategy
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Characteristics of an effective strategist
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Four steps in developing a strategy
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Using the zoom in, zoom out concept
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Analysing external factors using the PESTEL framework
- Recognising market competitiveness using Porter’s Five Forces
- Using the 7S framework for organisational analysis
- Considering strengths, weakness, opportunities, and threats (SWOT) faced by the organisation
- Implementing your strategy
Features
| Blended learning journey | |
| Available for groups & individuals | |
| 90-minute & 3-hour expert-led session delivered virtually or in-person | |
| 6-8 hrs on-demand learning |
Also available as a 90-minute bitesize session and digital playlist | Click here to learn more