Effective Writing

You’ve probably heard people say good writing is important, but why does it really matter?
Think about what can happen if a document is poorly written. For example, what if using too many words hides your key points and your readers can’t figure out what you need?
The written work you produce should make you stand out in a positive way. Your writing is a reflection of both you and your organization. Done well, it can open new doors for you, help you achieve your goals, build your networks, and advance your career.
Effective writing starts with planning. This is a key step we often overlook during a busy working day. Asking yourself a few simple questions before writing will help ensure your written message is received, understood, accepted, and acted upon in the way you intend.
In this course, you’ll learn to get your points across clearly. You’ll find out how to use concise language to make your writing more readable and compelling. We’ll also show you how choosing the appropriate words, style, and tone for your audience will improve your communication.
Finally, you’ll learn how to organize your writing by using simple structures that create a logical flow, hold your readers’ attention, and increase their understanding.

• Do you regularly need to produce written documents that are clear, concise, and professional?

• Have you ever produced writing that readers have misunderstood?

• In your writing, do you tend to use many words when a few would be enough? Or the opposite?

• Have you ever wasted time trying to work out how to start a written document, and how to conclude it?

By the end of this session you will be able to:

• Get your points across clearly by using concise language
• Use the appropriate vocabulary, style, and tone to satisfy your readers’ needs and expectations
• Organize your writing by using accepted structures